Tutorials, Blogs & Case Studies

20th August 2024

A Guide to Product Roadmapping from Sprig

A solid roadmap is a surefire way to ensure the proper development of a new product or an update to an old feature, and the lack of roadmap is a surefire way to create challenges and issues for your engineering and product teams. Use this guide to ensure you start out on the right path.

20th August 2024

Sprig's Tips to Create a Culture of Experimentation

Whether your audience is businesses or consumers, you know that meeting their demands is not easy. There are a lot of options when it comes to choosing a product - so your product, whether it's a website, platform or app, needs to meet the needs of your key audience, or they will simply choose to use a different product.

19th August 2024

How Ramp Created “Magic” Through Sprig AI

Case study for Sprig: As companies grow in size, it can be increasingly difficult to maintain a focus on the customer. Product teams often need to meet the needs of competing stakeholders over the needs of the users.Sprig changes all of that.

19th August 2024

Novo: Increasing Customer Feedback by 40% with Sprig

Case study for Sprig: While all product teams understand the value of customer feedback, many teams - especially lean teams - are not able to solicit and then analyze feedback in a scalable way.

Facebook • 19th August 2024

About Attribution in Facebook Ads

Guide for Advertisers: When a person sees your ad on Facebook, Instagram or Meta Audience Network, there are several actions that they can take, such as watching a video in the ad or visiting your website or shop and buying a product.

Facebook • 19th August 2024

About Using Ads Manager To Understand Ad Performance

Tutorial Guide for Businesses and Advertisers: Ads Manager shows you how your advertising is helping you achieve your business goals across Facebook, Instagram and Audience Network. Use our tools to analyze your campaign results and learn more about your audience, your product sales, your campaign's reach and much more.

Meta for Developers • 19th August 2024

Introducing Graph API v5.0 and Marketing API v5.0

Blog for Meta Developers: Today we’re releasing Graph API v5.0 and Marketing API v5.0, which features a new Ad Volume API that will help advertisers understand how many ads they’re running and prepare for the upcoming ads limitations that will be introduced next year.

Meta for Developers • 19th August 2024

Marketing API Updates for Special Ads Category

Technical Article for Meta Developers: We’re committed to protecting people from discrimination on Facebook and, as part of this commitment, we announced changes earlier this year to all ads that offer housing, employment and credit opportunities.

Meta for Developers • 19th August 2024

Responsible platform initiatives | Meta for Developers

Webpage for Meta Developers: Learn about the Responsible platform initiatives and the improvements being made to ensure developers have the tools and information they need to continue to use our platform responsibly.

Meta for Business • 19th August 2024

Reporting Tools to Better Measure your Holiday Campaigns

Blog for Meta: Every year businesses ramp up their holiday campaigns to drives sales online and in-store, and as an advertiser, you’ll want to know how these campaigns are performing and how you can apply lessons learned during this season throughout the rest of the year.

Meta for Business • 19th August 2024

Making It Easier to Manage Your Assets and Collaborate in the Updated Business Manager

Blog for Meta: Earlier this year, we announced improvements to Ads Manager and Business Manager that empower advertisers to build ads, analyze reports and manage Facebook assets in less time.

Meta for Business • 19th August 2024

Simplifying Campaign Creation and Management

Blog for Meta Business: These changes will make the appearance of feed ads and page posts more consistent across Facebook’s family of apps, which will create a better user experience and generate longer term value for advertisers.